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Calendar Case Studies
Flag Contractor Memo - 6108
A large regional demolition company wanted a promotional
product that could be used to reach out to potential and
existing customers. They wanted to display their name,
distinctive logo and website in an effort to help increase
the number of quotes they were receiving. Their promotional
products distributor suggested using a calendar, because the
company's contact information would stay visible for an
entire year. Because of the functionality of a calendar, it
would not be discarded or lost like a mug, pen or other
gift.
The demolition company decided on the 6108 Contractor Memo.
They liked the colorful application of the American Flag
each month, along with the large date grids that would serve
of great use when hanging in construction trailers and
shops. The company ordered 500 of the calendars, and
distributed them to government highway departments and
construction companies within a 500-mile radius.
Since the calendars were distributed, the demolition company
reported that traffic to their website was up 7%, and that
they had received 40 new quote requests, with a total
potential value of over $450,000. The demolition company
plans on using calendars for future promotions.
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