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Often
associated with keeping drinks colder and know as Beer
Koozies, a Personalized Koozie is a great way to
advertise or market your business club or association.
Church groups often frown upon using Beer Koozies
promotional products, often opting for a more traditional
promotional item such as a Personalized Pen.
Nevertheless, a Can Koozie or Can Cooler is still a very
popular and cheap way to expose your business the many
different potential customers. A Koozie is an item that will
be used over and over throughout the hot, dog days of
summer. In the southern and western states you can expect
your personalized koozies to be used throughout the year,
due to the warmer climate.
It is really hard to pinpoint the history of the Beer Koozie,
but it is said to go back many decades in one format or
another. Norwood Promotional Products is the founder of “The
Original Koozie” and has the biggest market share in the
personalized koozie arena. Norwood does not sell direct to
end users, so promotional products distributors like Bizarre
Promotions Inc. is the only way you can purchase these
custom printed beer koozies to display your marketing
message.
The only way to drink Beer or Soda is ice cold. Using a Beer
Koozie will help keep a Beer colder then when one is not
used. That is what makes a Personalized Koozie a incredible
advertising specialty item. Your customer or prospects will
use them over and over – giving your logo or message maximum
exposure. This type of advertising is hard to measure, but
consider a direct mail piece that costs thousands of dollars
to print and mail only to be trashed my 97% of it’s
recipients.
A Personalized Beer holder will never be thrown away – well
until it wears out that it. Koozies are waterproof and some
even float, making the very appealing to boaters, beach
goers and poolside beverage holders.
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