How to Get Started With Mobile Marketing
Mobile Marketing is relatively new, it’s assumed that you haven’t integrated mobile as a part of your marketing strategy yet. The rise of mobile technology is rapidly changing the way consumers search for products and services. To keep your business on the cutting edge you must revolutionize your business’s marketing strategy. In a recent survey it was found that 9 out of 10 people who live in the US own at least one mobile phone. This provides you with an opportunity to communicate with your customers and prospects in a way like never before.
Many do not know where or how to start using Mobile Marketing, an optimized mobile website will be the first step; it will actually be built specifically for viewing on mobile devices. Your current website is hard to view on a smartphone. It’s important to construct a website that caters specifically for mobile devices to maximize it’s effectively.
Utilization of Click-to-Call, Click-to-Text Buttons
Adding a click-to-call and click-to-text buttons to every page of your mobile website along with other marketing initiatives will prove to be useful since this is a unique feature and is not available to other marketing channels.
A recent study concluded that users now prefer to browse the web on their mobile devices rather than their laptops and PCs, so having a mobile friendly website will be critical in keeping your business in front of those searching for your products or services.
As the common saying goes, “the only thing constant is change”, so don’t be afraid and embrace the latest developments in mobile technology and have a Mobile Website build for your business.